July 20, 2007
Sneak Ups and COLORS!
Thanks for all of your interesting comments about the Sneak Up this week. (And thank you to soooo many of you who sent me the very sweetest emails. I really appreciate you!) I thought today would be a good day to address some of the thoughts on it all. (And then we have some fun new website features to tell you about!) I didn’t have any photos to put in today, so you get my “flowers in Colorado with Sheri’s head shadow” shot.
- Yes, the Wollmeise went quickly. But remember, we knew that it would. Also, remember that we will have more in a few weeks, and very regularly after that. You will have the opportunity to get it often. (So how many skeins of Wollmeise did I keep for myself? Well, you know that I used one to knit a pair of socks. Then I took one other one. That’s it. But I do plan to take a couple of skeins with each order that comes in, because I like this yarn just that much.)
- I totally understand those of you who would like us to limit purchases in the Sneak Ups. Really, I do. I wouldn’t want to be missing out on anything good, either! (Of course I’m just the kind of person who would also set an alarm to get up and check on whether or not something was happening if I was waiting for a particular yarn, but I probably shouldn’t admit that.) The only thing that we have limited here are the Loopy/Louise/Bart stitchmarkers, simply because they are so few and far between. So we set the limit at 2 sets per person. I want everyone to feel welcome and appreciated here, whether they buy one skein, or 20 skeins. I think that if we put limits on it, the “20 skein” people would not feel so welcome and appreciated. I will say that no one is buying in massive quantities to re-sell to friends, relatives and strangers. You all are just generally buying things to add to your own collection - and that’s great. Some of you collect skeins in every colorway. How fun is that? Others of you buy one or two from each line so that you have a great representation of all the different yarns. Still others pick and choose and appear to be very disciplined, and I’m still trying to figure you out. How DO you do that, when confronted with so much beautiful sock yarn?
In order to continue to be welcoming and appreciative to all, we won’t limit your purchases, but we WILL continue to schedule regular and frequent and large orders from all of our yarn companies. If you don’t get something this time, we promise to do everything we can to have it here for you again as soon as possible.
- Timing for the Sneak Ups - let’s just say it will be every Wednesday night at 8 pm Central, ok? That would work best for me and then you don’t have to be stressed and wonder when it is. (Oh. Wait. We can’t do that, can we? That’s what made Loopy roll over, and caused the whole Sneak Up thing to start in the first place. Dang.) Ok - we’ll continue to mix up the times and days and will try to make everyone happy, one week or another. I DO think that I’ll have Web Guy build in an automatic “release” for me, so that I can set the time and go to bed and not try to wake up at 3:30 in the morning any more.
- “Losing” things from your cart. Yes, it’s true - it’s not “yours” until you have clicked through with your payment. At that point, it is taken from our online inventory and no one else can have your skein. That’s just the way these things work. But we have a new warning system in place for you, which might help. (See below.)
Now the fun stuff. Web Guy has been working hard this summer, and here are the latest website features to show for it:
1) Colors!! Consider it “beta” at the momen, meaning try it out all you want…but let us know when/if you find a bug or how we can improve it. Paint yourself a skein by adding and subtracting different colors in your combinations to find out how many color combos you like. We’re still experimenting with the system, but we have about 400 of our items on there so far for you to color with. For example, when I click on one of the reds, I get these choices. Then I can click on any of the other dots to see red WITH something else. So if I then click on green, it narrows it down to this. It’s way too fun to play with.
2) “New” product icon. Whenever you encounter a product that’s been added within the last week to our store…we now have a little orange “NEW” icon that shows up after it’s name
3) Easier shopping cart additions. When adding an item while you’re browsing the store…you don’t even have to change pages anymore. When you click the “Add to Cart” a little popup will come up alerting you about the new item in your cart. (Check out the What’s New page. See the “add to cart” on each product box? Now you can shop directly from there on Sneak Up nights if you need to!)
4) Wishlists!! Err…not yet. Still working on it.
5) Popular shopping cart items. In an effort to soothe the frustrated (a.k.a. the “distressed people”), we’ll now highlight when an item that you have in your shopping cart is popular. So, for example…if you have a skein of Yarntini in your cart during the next Sneak Up, it will check to see how many others have the same idea. If more people have it in their carts than we have in stock, we’ll add the little orange message to your item. So if you see a little orange “Popular item right now” line by an item in your cart, you probably want to skedaddle your way through and complete the Checkout process. Yes, skedaddle.
So - what do you think about the new features? Fun, eh?
Sheri hopingtogetsomegoodknittingtimeinthisweekend.ImustfinishmySockapaloozaPal’ssocks!










Theresa P. said,
July 20, 2007 @ 9:52 am
Wow, Sheri. It sounds like you’ve been taking some heat the last few days. But don’t get discouraged. I’m sure I speak for many out there who LOVE shopping with you, the unbelievable service, the personal attention…what’s not to love?? Personally, I think the random sneak-up is the most fair way to make new items available to everyone, but that’s just my opinion. I’m sure there are some who would disagree. Also love the new additions to the website - new yarn pics, the cute little shopping cart, etc. Looks like College Guy has been busy! The “popular item right now” message is a great idea. Now we can’t say we weren’t warned. : )
Anyway, keep up the good work. Your site is fun, looks great, and is very user friendly…my favorite place to shop for yarn.
Have a great weekend everyone.
Kristi said,
July 20, 2007 @ 9:53 am
Oh my God….The new features are wonderful!!! I love the “color” feature. I’m going to be playing with that feature like crazy.
College Guy is doing a fantastic job on this site. You do such a great job of keeping everyone happy AND providing wonderful service. Kristi
Suna said,
July 20, 2007 @ 9:58 am
Thanks for all the new features–I love the color idea (and as a former “web person” I appreciate all the work your son has done).
I wish I could participate in a sneak-up–people act like everyone knows when they will be, but I miss the secret signal and have never even seen some of the yarns. Wah. Oh well, I will continue to shop from the dregs of what the “cool people” leave. They are still very lovely dregs.
You are doing just great for all your very loyal customers!
Harriet said,
July 20, 2007 @ 9:59 am
Love it, Love it, Love it! I sure hope College Guy gets credit for all of his work!
Emily said,
July 20, 2007 @ 10:03 am
Sheri, you’re doing a wonderful job. I’ve heard some of the complaints about your sneak-up method, but I agree with you - it’s really the only fair way to go. I guess in the past I’ve just been lucky and have caught most of the sneak-ups-in-progress without getting the Loopy Groupy emails.
I really like the Popular item feature. Brilliant!
Carrie said,
July 20, 2007 @ 10:07 am
Sorry about the whiners or the furious. I think it’s a little ridiculous that The Whiners think others who got up earlier or shopped faster should be denied so that The Whiners may shop in peace and luxury. (Maybe it’s karma that they don’t get the yarns they want…)
I myself missed out on a couple of purchases, but I chuckled to myself, thought, “Hooray for a small shop that is soooo successful!” and found some other lovelies that I was able to purchase. Thanks for doing such a great job - it’s your service and selection that make us all jump through hoops to get in and get shoppin’!
Melissa said,
July 20, 2007 @ 10:09 am
I love the new features. College guy is doing a fantastic job feeding the needs of us yarn junkies.
I think there is a chance that the prediction that we might not get our skein might cause people to place several orders from the same sneak up rather than run the risk of cart jumpers. And not that I would ever do that…. alright so there was that one day with a few orders.
Do you think an indication of how many skeins are in stock would help or do the new yarns fly off fast enough that it wouldn’t help? No one knows the Ewe quite like you.
And for the color wheel… my favorite colors are telling me that I need RG Bamboo 1066. Very nifty!
Erika said,
July 20, 2007 @ 10:10 am
Sheri, I totally agree with you about not limiting what is in people’s carts. There is something kind of socialist about that to me. Also, I think all the thinks your son does for the store are amazing. He is obviously very talented and I think this is a huge resume builder for him. Keep up the great work.
Sarah said,
July 20, 2007 @ 10:17 am
WEBGUY ROCKS! Love all the new features over at the Ewe. The color thing is amazing. Thanks again to you and your family for working so hard to make all of us yarn hoarders happy!
Nancy said,
July 20, 2007 @ 10:18 am
Sheri, I love everything about the Loopy and as far as the “sneak-ups” at 3:30 in the a.m. , I think it is a very good thing to do. The minor limitations of the “sneak-ups”are the only thing that keep those among us that have no fiscal responsibility from going completely over the edge.
Laurie said,
July 20, 2007 @ 10:25 am
Hey Sheri - I love the new features…Your kiddo has definitely been busy! I’m gonna play tonight after work with the colors feature - How fun! I think the sneak-ups are great and a fair way to give everyone an equal shot at their coveted yarn at one time or another. I am glad to hear College Guy could set it up where you don’t have to get up in the middle of the night to launch sneak-ups if that is when you choose to do it - You are gonna need your rest on sneak-up day to get all those orders out!
I just have to say a big thanks for being my favorite place for sock yarns - So glad I found Loopy Ewe!!
Laurie
alyson said,
July 20, 2007 @ 10:27 am
Awesome features!! And I hate it if you’re getting beat up on - I’m always happy to take my chances, and I appreciate a gazillion times over how hard you work and all the odd hours you keep in order to keep us on our toes, keep us happy, and most importantly, keep us well-socked! *hug*
Anon. said,
July 20, 2007 @ 10:45 am
How do I remain disciplined when you have so many beautiful new yarns? Simple. I don’t have a job yet (a summer job would take away from my knitting time!), so I rely on an allowance to buy sock yarn. HOWEVER, if I had a credit card, I would get into a LOT of trouble here.
And I absolutely LOVE the new color feature! It’s so awesome!
Deborah said,
July 20, 2007 @ 11:13 am
The new features are great! You really are customer focused! Regarding the Sneak Ups, I agree that no limits be set, especially since you know no one is hoarding. Can there be a message that tells me when a skein flies out of my cart, so I know I’ve lost it? Will Sneak Ups always be in the middle of the night? How about in the evening?
My compliments to your photographer and web site designer/engineer. Your site is truly a great place to shop!
Janet said,
July 20, 2007 @ 11:18 am
My way of staying disciplined is to first decide how many skeins I can afford to acquire in a sneak-up. Then I peruse the lot and decide which colors absolutely sing to me. Then I purchase the ones that keep calling me back. However, this process can be nerve-wracking when you’re afraid of someone else swiping it out of your cart! Oh, well, the competition is what makes it fun. I have yet to get my hands on any Yarntini. That’s going to be my target for the next sneak-up. I’m glad you decided to keep the sneak-ups random. If you schedule a specific time, there will always be some who can’t shop at that time. I think the random events are actually the most fair to everyone. Can you even believe how crazily obsessed we sock-knitters are?
Lacey said,
July 20, 2007 @ 11:29 am
You go Sheri and Web Guy! Those features sound really cool. And I’m one of those who is very disciplined. I’ll tell you the secret, a very t-i-g-h-t budget. Works like magic!
And you go lady with your massive sneak ups and for having a great site. For every one person who is miffed, there are probably ten who are laid back and think you still rock the hardest no matter how many times we miss out on something. Thanks for doing what you do and for doing it so well.
Tracy H. said,
July 20, 2007 @ 11:39 am
Any chance of adding a “color minus” feature?
I’d love to be able to exclude a color from the search. Personally, I can’t stand pink, but it gets mixed into a lot of otherwise nice combos. I’d like to be able to choose Orange/Yellow, or Blue/Violet, but no Pink.
Laurel said,
July 20, 2007 @ 11:51 am
Your customer service is definitely what makes you stand out online as a great place to shop! I love all of your new additions to the site, and had one question… during a sneak-up, if you are tempted to place several orders to secure the yarn, can the shipping costs and packages be consolidated on the back end?
Thanks again, can’t wait until next week!
Dr. Jackie said,
July 20, 2007 @ 12:10 pm
Wow, oh wow…I am soooo impressed. Sheri, you and Web Guy just get better and better! Every little tweak is a great improvement, and enables rabid shoppers (like myself) to fall in love with even more beautiful yarn! You guys rock!
I’m so sorry that the Furious Whiners went over-the-top with this past sneak up. Isn’t there an old saying about “you can please some of the people all of the time, and all of the people some of the time, but you can’t please all the people all the time”….I think that’s true no matter what kind of service anyone provides. Believe me, it’s certainly true in the old ER! You are providing a truly WONDERFUL shopping experience to the sock-yarn-addicts-of-the-world, and I can’t imagine how you could make it better, but you and Web Guy and WH and KD and Susan seem to find even more little ways. Keep up the fantastic work! We soooo appreciate it!
And now I shall sit back and wait, cause I know my Wollmeise will be here in today’s mail!
Dr. Jackie said,
July 20, 2007 @ 12:12 pm
Also…I have just spent the past couple of days entering my yarn stash into a lovely program called “Needle-Trax”. Great way to inventory my shopping/knitting obsession. Anyone else out there tried it?
meg said,
July 20, 2007 @ 12:16 pm
Great ideas!
Maybe I missed this, but do there have to be sneak up’s at all? Could things just be put on the site as they come in? That way, everyday is a surprise? There wouldn’t be a build up of site stalkers(self included!) and you could spread out your heavy mail days?
Just a thought. I think the Loopy is the best. It is my favorite place to shop! keep up the great work!!!!!
Karin said,
July 20, 2007 @ 12:47 pm
Hi Sheri,
The additions all sound fantastic (thank you Web Guy - you’re wonderful)! I like the idea of a “popular item” notification, and less page clicks to add items sounds good too. I think you’ve done a fabulous job with the current method of Sneak Up - the variations mean all of us get a chance at some point. I have missed out on one round and scored - Big Time
- the next. As someone above mentioned, another buyers’ luck saves my bank account. (I think I’ll soon need an “Extreme Loopie” category all to myself). To all of the Whiners and the Furious - get a life - and may all your stash turn into Phentex!!
KarinWhoIsPracticingFingerClicksForNextSneakUp:)
Isobel said,
July 20, 2007 @ 12:53 pm
Sheri: I can see you have put a lot of thought into the new features - you are a clever girl (and web guy needs a big hug from all of us). We are all yarn freaks, and that’s the way of the world, sometimes you win the yarn and sometimes you don’t, but hopefully there will always be a next time. You are still the best online LYS (at least in this country, don’t want Connie to cut me off), and I am so glad that while browsing one day last autumn I found you.
Hugs
Valerie said,
July 20, 2007 @ 12:59 pm
Great new features. I love the Colors! Now I am feeling the lure of autumn colours coming back and I can find just what I want. All of those reds, browns and oranges are looking very tempting.
As for all the Sneak Up concerns, now that I have been hanging around at TLE for several months, I know that if you say it will be back it will, and you’ll do what you can to make sure we always get what we want. You’re the greatest, Sheri!
Well, after all that stress, Loopy needs a little rest so he’s coming up to the cottage with us for a week, where there are no computers, email, internet etc. He’s just going to hang out by the lake and maybe catch up on a little knitting…maybe he’ll send back some pictures.
Marsha said,
July 20, 2007 @ 1:04 pm
Sheri,
You have the best website I have ever been on. It is constantly improving. The color pallette is so cool! What a great idea! Hope you are enjoying some cooler weather out there. We had some lovely rain yesterday to cool things off–very nice.
Working on my sock club socks now after finishing the CTH Serengetti socks for my daughter. Always fun! Enjoy!
Lisa J said,
July 20, 2007 @ 1:20 pm
I rember the days of being sad about Sneak Ups… I just kept ordering until I became a Groupie and now I get the magical notification emails. It is awfully nice of you to have the Loopy Groupie counter set at number of orders and not amount spent; I think it makes it more fair for people who can only buy a little at a time, but who are loyal. Yay for me - I paid off my car yesterday. Guess what the first thing I did today was? Yep, buy congratulatory sock yarn.
Dynna said,
July 20, 2007 @ 2:34 pm
hi sheri. web guy has done a wonderful job adding these new features. i certainly had to go right there and try that color browsing. loved seeing all the purple choices pop right up! ( : i think all of the added features to your website, will much appreciated by all your shoppers. hope you get to knit alot this weekend.
hugs, dynna
Jessi said,
July 20, 2007 @ 2:43 pm
I love all the new features - but I *adore* the color finder. I can’t wait until gray and silver get added to the mix…that is my current weakness - I go through color phases. Yesterday was green, today is silver, who knows what tomorrow will bring?
I have to agree with all the above comments. Loopy Ewe has severely damaged my budget and limited my storage space (oh, woe is me :D) because I can’t stay away. The breadth of offerings, the quick turn-around for shipping, the great personal attention one gets from you Sheri, it makes it one of my favorite places to shop. Plus, now that I’m a Groupie, it gives me my chocolate fix! I have had times when I missed out on the Sneak Ups, but that just made me that much more determined and focused the next time that yarn was pending. I think you are doing the best you can with limited resources and a high demand. Keep up the good work and I will look into alternate yarn storage options.
Mary said,
July 20, 2007 @ 3:11 pm
I’ve been on a yarn diet since before I found your site and blog, but I still *love* The Loopy Ewe. I check it out every day, and have fun stalking for Sneak Ups. The new features are great. I can’t wait until I’m off my diet and can actually *order* something!
Robin said,
July 20, 2007 @ 3:24 pm
Sheri I love the Sneak ups they keep me from spending more money than I should. I figure if it is still there it is meant to be if not, I don’t need it. The one day that Loopy broke I thought this reminds me of Black Friday. Your site is great and I look forward to new yarn. Keep up the good work. Does Web Guy gets socks in payment?????
Jeannie said,
July 20, 2007 @ 3:28 pm
Very cool new features! The color thing is a lot of fun. I’m sorry it’s been a bit rough with people whining about not getting yarn. I’ve hit some sneak-ups and missed some too. I know that a few of my first choices were snatched from my cart. I figured that there’s always more. I can get that color/type next time.
My credit card might actually be thankful for the yarn snatchers.
And yes, those In Vino Veritas socks are ALL MINE!!!! hahahaha!
Stacey said,
July 20, 2007 @ 3:43 pm
Sheri- Don’t change a thing! The Sneak-up is just waht it says!! Part of what I love is “the hunt” of getting in and getting what I want. I missed out last time! Next week, it is mine!!!
Michelle from Arizona said,
July 20, 2007 @ 3:45 pm
Sorry I’ve been absent lately Sheri but vacation is too good to spend in front a computer, even IF it is for yarn shopping. Just wanted to weigh in and say I LOVE the new features Web Guy has developed. They are really creative and user friendly. That color choice tool is awesome.
Cheryl said,
July 20, 2007 @ 3:54 pm
OK not to add fuel to the fire, but my yarn came!!!! OMIgOODNESS the Woolmeise is outrageous! I got the Granatapfel which is so the color of good cranberry sauce….WOW, wish I had grabbed more
CTH Sockittome, first skein lovely(I am thinking to be used for my Pal in SITM or as her gift), FA Rainforest beyond expectations and CS Lyrical so Elfish…thanks for the speedy shipping and the wonderful yarn offerings Sheri…oh BTW thanks an awful lot for switching to peppermints in the warmer weather 
Kelly said,
July 20, 2007 @ 3:55 pm
College Guy needs a raise.
And I agree with everyone who’s already said that Sneak Ups are good. Keeps me honest.
Deborah Koehler said,
July 20, 2007 @ 4:09 pm
Sheri -
You have a great site and I think you have been very fair!!! And this is from someone who desperately wanted some Wollmeise but due to work constraints am not able to check the site and order as much as I would like. You are doing a great job! And I love the yarn!
Wendy in Cambridge said,
July 20, 2007 @ 4:10 pm
Sheri, the new website features are fabulous (and I haven’t even tried them all out yet!)! Kudos to you and to Web Guy. It’s clear that you try very hard to make sock yarn shopping a pleasure for all of us, and you do a great job of it.
Consider me also one of those who would set an alarm for 3:30 a.m.!
Zonda said,
July 20, 2007 @ 4:14 pm
I think you are doing the sneak ups the best way you can. Keep up the awesome work. Don’t let them get you down!
cindy said,
July 20, 2007 @ 4:15 pm
kudos to you and the webpage man. those new features are awesome, sheri. i especially love the color-choosing one.
Jane said,
July 20, 2007 @ 4:21 pm
I discovered the color selection thing this morning… it totally rocks! And its totally addicting.
Tigger's Mom said,
July 20, 2007 @ 4:37 pm
Thanks. For everything.
Theo said,
July 20, 2007 @ 5:17 pm
Don’t worry so much. You do a fabulous job and you can never, ever make everyone happy!! It is yarn we are talking about- yes, the very stuff we love and cherish AND they will always make more (YEAH). Keep on doing your fabulousness and realize we simply love your selections way too much!!!
Katie said,
July 20, 2007 @ 5:22 pm
I personally like the sneaks up. I hate visiting a site and having everything move at a snails pace cause the site is overloaded. I usually have a plan when buying those high priority items and get in/get out ASAP. It works everytime and no cart stealing. This is not the time for leisurely shopping and mulling stuff over. There are sharks in the water and you have to SWIM or get eaten!
Love all the new features. Great job web guy! You are certainly earning those college credits.
Linda in Ohio said,
July 20, 2007 @ 5:42 pm
Congrats to you guys! What a cool feature that color thing is. I’m not really a big computer savvy person…so I suppose I can’t really appreciate the work that went into that. Thanks and keep up the great work.
Susan said,
July 20, 2007 @ 6:18 pm
And I thought webguy was napping upstairs during the sneak up

Just kidding WG…now about that Loopy list…..
Operakatz said,
July 20, 2007 @ 6:28 pm
I love the way you’ve been doing sneakups lately…middle of the night (good thing I’m a night-worker). And I don’t think it would be fair to limit how much someone can buy especially if you’re not having the problem of someone putting 10 skeins of the same colorway in their cart which would be a symptom of someone looking to resell. That’s the fun of the hunt…It took a few sneakups for me to successfully get a Zen String Bart & Louise…no biggie…the world doesn’t end because I have to wait LOL
I do think the idea of number of skeins in stock might be helpful or the “hot item right now” thing so if folks are in doubt, they can checkout with those items then continue shopping for the less hot items.
Whining about yarn is silly
It’s not like sheep are extinct LOL
Lesley said,
July 20, 2007 @ 6:41 pm
I’m one of your “buy a few skeins of every vendor” type - I will always quest for the perfect yarn in the perfect color!! Love the updates to the site; I use to teach IT at our local university, so I would give College Guy and “A” for creativity and effort! Waiting for yarn is like waiting for a new Harry Potter book every sneak-up, so keep making it fun and exciting for all of us!!!!!!
Tanya said,
July 20, 2007 @ 6:42 pm
Those new features sound amazing! I do believe I’ll have fun playing with the color do-hickey.
I like the sneak ups, although I tend to lack discipline before I’ve had my morning coffee. Or whenever I spy pretty yarn. I imagine I’ll get all the sock yarn knitted sometime before I die, so it’s all good.
Laura said,
July 20, 2007 @ 6:53 pm
Your web site is the best and just keeps on improving! The new features sound great. I’m going to have to play with the color feature, but not this week, I have already ordered my limit
I confess, the only reason I don’t stress the Sneak Ups and getting the yarn I want is knowing that next week you will have another awesome selection of yarns to add to the site. You do a great job of keeping a steady supply of sock yarns available. I just take a deep breathe and say “there will be more yarn…”
I will not confess to stalking the site at all hours, or recruiting DH to take turns stalking the site. Nope, never done that. Why, I didn’t even know about this week’s sneak up until 7:30 am!
Debi said,
July 20, 2007 @ 6:55 pm
I love the new “colors” feature!!! I’ve wished for just that sort of thing a few times now! I also really like being able to see the colorways that have sold out in each line so I can look for that color when it comes out again. Please say a special thanks to College/Web guy for all his hard work and to all your other crew members for all they do to keep us addicts happy. I am glad you are back, Sheri! I look forward to reading each new post to your blog! Happy sock knitting!!!
P.S. I loved Wendy Johnson’s comment on her blog “What happens at the Loopy Ewe, stays at the Loopy Ewe”! I don’t want anyone to find out what I do here either, LOL!!!
Beth said,
July 20, 2007 @ 8:03 pm
I’m sure you’re doing the best you can with everything you’ve got to juggle. I don’t do Sneak-Ups, and actually don’t really want to buy any yarn right now (did I just say that?!? for real?!??) until the current project-list (read: Christmas gifts) is completed, but I appreciate you, your faithful helpers, and all of y’alls work so much. Back to knitting…..the sooner the list is done…the sooner…….
Kristin said,
July 20, 2007 @ 8:20 pm
Sheri,
Your business is great, your standards and service are of the highest quality. I will return, as will many people, because you are so thoughtful, and take such care in selecting the highest quality merchandise! You treat people wonderfully if they buy just one or twenty skeins of yarn (I’m not going to elaborate where I fall in that continium). Webguy does need a raise, or how about a great grade for the internship? We could all write something of a recommendation for him!
Celebrate your success! Have a great weekend!
Your store is amazing as always…..you cleverly think of ways to make things better all the time! I love the color feature! Oh my gosh, it’s like a box of crayons!
Rachel said,
July 20, 2007 @ 9:04 pm
I also think the sneak ups are great. I think some people need to curb the instant gratification thing and I agree I would rather wait to get great yarn than use a slow site all the time. I love your store by the way and I don’t even knit; I crochet but I love sock yarn and I love colour.
Terry said,
July 20, 2007 @ 10:28 pm
“How DO you do that, when confronted with so much beautiful sock yarn?” - gosh, all I have to do is think about the bill and the wall of yarn slowly growing…but it is getting harder with all those beautiful yarn lines you’ve been adding. And give a huge thanks to the College Guy for spending the summer making the LE customers happy!
Hariamrit said,
July 20, 2007 @ 10:40 pm
As i have said before, I know for sure Sheri sneaks a look at my calendar to make sure I will be unavailable when there is a sneak up. But I always figure it is a way to keep a good grip on my spending. Otherwise I would have to sell the farm.
I would hate to see restrictions on how much/what we could buy. That would take some of the fun out of the Sneak Up.
I love all the new tweaks on the web site. Web Guy is very talented and I love the idea of all of us sending his instructor letters proclaiming his talents. Tell him how much we all appreciate him. It is getting to be more fun to shop.
I think I’ll contact a Palm Reader to see if she can figure out the time of the next Sneak Up. LOL
Theresa in Italy said,
July 21, 2007 @ 1:42 am
Oooohh, Sheri. That color feature is too cool! I am going to have so much fun playing with that! Many, many kudos to Web Guy.
I’ve done well on some sneak ups and completely missed others and sometimes have had to wait until the yarn I was drooling after had been restocked—it’s all part of the game. So I have to wait a little. It’s not as if I’ve got nothing else to knit!
As I’ve said before, I think all of you are doing an amazing job. You make it so much fun!
Ali said,
July 21, 2007 @ 2:56 am
So I missed the Wollmeise this time around, but I’m hoping there will be pictures of completed socks to browse soon so I can REALLY tie down my colour choice for the next sneak up. I love the galleries!
And heck with it, there’s ALWAYS more yarn coming in!
debbie said,
July 21, 2007 @ 2:58 am
you are just making it too much fun, easy and exciting to shop! i’ve lost items from my cart a couple times - it’s like a game - so while i try to be a discriminating shopper, i try to be fast too….i try to limit what i spend each time so that i can shop with you more often and have a chance to pick up a new item or two each time if i’m lucky….
stacey said,
July 21, 2007 @ 4:49 am
I am really excited about having sneak ups before my bedtime:) I will sleep better knowing I am not going to miss wollmeise again:) I woke up Wednesday to three skeins left and somehow minutes later just one…omg, that gave me nightmares:)
Holly said,
July 21, 2007 @ 6:36 am
I’ve put myself on a yarn diet until after the Michigan Fiberfest. And so, not having been drooling on much, didn’t realize there was a sneak-up in progress. I saw the Wollmeise, and thought, “That’s pretty” at about 7 AM. I didn’t realize it was such an ephemeral thing!! As well I didn’t know, as I would have been tempted either.
Now the Spritely Goods is testing my resolve. There’s a cute new Cloche in the Summer Knitty out of Louet Gems - and I note that some of hte Spritely Goods colors use that as their base. Oooohhh… Be good, be good…..
Missy said,
July 21, 2007 @ 7:08 am
Sheri,. those additions are so cool!!
and boy, do I wish you didn’t have to deal with whining whiners.
You have the patience of a saint… and the heart of one, too.
Thank you for providing such a wonderful online store…
and if I miss a sneak up… I guess it’s just not in the cards for me to have that yarn!
Barbara said,
July 21, 2007 @ 7:33 am
I think you have a fabulous website and your updates are great. You do a good
job and you have a good head for business while keeping your customers (mostly)
happy. Although I am not really interested in the “sneak ups”, I can see how
addictive they can become. I have more stash in my house than I could ever
knit up, even if I lived to be 100. However, I have been tempted many times to
buy more sock yarn. That’s what’s so good about our country. We get to make
choices for the most part. I’m sure I will get to grab some wollmeise eventually and
covet some of the other yarns you have in your shop. You all work very hard to
make nice things happen for us and I think most of us appreciate that. When you
go into a retail store of any kind, first come, first served. When they run out they are
out.
Jennie said,
July 21, 2007 @ 8:24 am
Thanks for all the info. You’ve got some really great stuff going on. Web guy is awesome for putting together all these new ideas to help us shop better.
bungalowmum said,
July 21, 2007 @ 9:06 am
Sheri - the new site features are awesome! I am going to have a great time shopping by color. I cannot even tell you how giddy that makes me! oi! yay!
Mickie Taylor said,
July 21, 2007 @ 9:32 am
Sheri has always had the best site as far as I’m concerned. She has always given the best and most for personal customer service. She is more then fair. It’s plain to see that the whole family works together and very hard. I just can’t think that the site could get any better then it is..Web guy is smart and fantastic. Love all of the features, and just remember when every one offered sugestions she listened to you and made so many awesome changes. Not many, if any people to that. Hugs
Monica said,
July 21, 2007 @ 9:40 am
What great new features. WG, you are doing a fantastic job!! I think the rotating sneak up times is great. I am one who is finally able to get yarn from you because of this method. And If I choose to be sleepless one night a week, (or whenever the sneak up is to be) so I can check the site every hour, that is my choice. No matter what you do, someone is going to feel at a disadvantage, so I say continue with what works best for you. I think you are doing a great job and I love the great selection of beautiful sock / lace yarns you are carrying..
Amy said,
July 21, 2007 @ 10:26 am
I agree with all the POSITIVE comments… You do a FANTASTIC job and are so friendly that it makes me want to keep coming back. The way I see it, Iife’s too short - if I miss a sneak up one time, I’ll catch it another. That’s the great thing about shopping at the Loopy Ewe - I can always count on you to offer a great selection! I always manage to get exactly what I’m looking for…and then some, lol…
And, the new features Web Guy added to the website? SO COOL! He does such a wonderful job - you must be so proud!! And, while I’m at it, thanks to WH, KD and Susan for the excellent job they do as well - I appreciate all their efforts.
Keep up the good work and have a great weekend!! : )
Karen in Toledo said,
July 21, 2007 @ 10:43 am
Super new features, Sheri. Thank you for working so hard to keep everyone happy.
Web Guy is doing amazing things! Give him a pat on the back from me, OK?
You know, if you didn’t keep finding these amazing yarns to tell us about, people wouldn’t be disapointed when they don’t get any.
Oh, don’t stop doing that! EEEK!
xoxoxoxo
Bronwyn said,
July 21, 2007 @ 1:16 pm
Wow, all those updates to the website sound incredible, and better yet, useful! I especially love the color feature, kinda like Etsy. Web guy must be really amazing. (Shall we send cookies? Virtual hugs? Socks?)
Also, got my order today and I love the Boomerang. As in, not family love… LOVE LOVE. *grin*
Trish said,
July 21, 2007 @ 1:37 pm
The new web features are great. Web Guy is awesome.

I don’t mind stuff coming up missing out of my cart when I’m shopping. No biggie…..it’ll be back and if not then it wasn’t meant to be. There’s a lot of wonderful yarns to pick from. I’ll wait for the Wollmeise. Everyone will get their fill just like the Apple Laine and the stuff will start staying in stock.
Martha said,
July 21, 2007 @ 1:56 pm
I love the new color feature. I often feel overwhelmed by the amount of yarn you carry (a good thing, but it’s like I’m like a kid in a candy store here) and this feature helps me see yarns I might overlook.
Marianne Y said,
July 21, 2007 @ 3:08 pm
I love your beautiful picture of the Colorado flowers!
I was really surprised to read the comments of the whiners & gripers Wednesday & Thursday! Maybe it’s because they got used to getting first choice for awhile? I’ve missed sneak-ups, and I’ve had stuff jump out of my cart. I think you are doing everything possible to make them as fair as possible for all! As for those who think that some “know” when the sneak-ups are coming–even the Groupies don’t find out when a sneak-up will be until you have posted it Several times, I have stumbled into sneak-ups, just by checking to see what’s new while I was doing other stuff on the Internet, before I read my email. If people really want a particular yarn, then they can look more often.
I love what Web Guy has done for your web site, in tweaking it to make it better & better! Hugs to Web Guy! He should get an A for his efforts!
Thanks to you, Web Guy, WH, KD, Susan, and your parents & inlaw & all for making shopping with you such a great experience! I hope you all have a great weekend!
I’m still trying to find a comfortable position that I can get in to knit and type in with this dumb fractured back! I go for another x-ray early this week, and I go back to the neurosurgeon on Thursday. This turtle brace is hot & uncomfortable, but at least it provides some support so I can do some things that I could not do without it..
Miss T said,
July 21, 2007 @ 4:48 pm
I *heart* The Loopy Ewe.
Tempe said,
July 21, 2007 @ 6:08 pm
Hi Sheri,
Wow! All the new features sound great! Web Guy has been working hard!
My only method of self-restraint is lack of dinero in my piggy bank! Looking forward to a Wishlist - and in the meantime i’m keeping my own! I love your yarns and I LOVE your great service. Your site is very user friendly.
Thanks for all you do!
Tammy said,
July 22, 2007 @ 2:38 am
Sheri - Sounds like some people were complaining, but you have the greatest cyber yarn shop with the best customer service around! Thanks for all the fun features you’re adding… and those sneak-ups keep me on my toes - er, well - on my fingertips!
Dawn said,
July 22, 2007 @ 2:38 pm
See, this is why I shop here. You bend over backwards trying to make people happy. You don’t have to do all the things you do, but you are doing them to try to make us happy. Thank you!
Sarah said,
July 22, 2007 @ 5:05 pm
On the bright side, your issues are all related to how popular the store is. Glad you can keep a positive attitude about it! There will always been whiners esp. in an anonymous online forum.
Wierdlings said,
July 22, 2007 @ 7:38 pm
Is this the second month for the Loopy Sock Club? I am ready with my payment… twitches excitedly.
Pam said,
July 23, 2007 @ 6:13 am
Well, since I’m literally up all night and have no fiscal responsibility (DH thinks I should have “Poor Impulse Control” tattooed across my forehead, the Sneak-Ups actually work to my benefit. I’m one of those who buy just a few skeins of a new dyer just to make sure that I really like it. I do have my favorites, and I always stock up on those. I’ve also stopped looking at my account because I see how many times I’ve received a $25 credit. That being said, I think you’re doing exactly the right thing. There should be no limit to how much someone wants to buy - I don’t think I’ve ever seen a limit put on yarn in my LYS. Why should you be any different? I think sometimes people whine when they miss out and want things changed so they can participate. Human nature, I suppose, but I’m also the kind of person who sets my alarm clock to make sure I don’t miss something (ask Martha at Green Mountain Knitting Bags how many of those I have). I love the new improvements, and I think you’re doing a killer job. I feel like I really matter when I shop with you and am not just another customer number. Your service is so personal that it makes it all too easy to shop with you. That’s not a complaint - it’s my excuse for when I receive large, bulging boxes. I’ve taken to announcing (after the fact, of course) that you’re having a Sneak-Up. Mark just groans now. I think after 17 years, he’s finally trained.
Keep up the good work, sweetie. I love ya and your shop.
Tan said,
July 23, 2007 @ 8:41 am
I love the new features you’re adding to your site. It’s especially helpful to not leave the page you’re on when you add something; quicker to get on with the shopping. And having a warning when things are getting hot at the feeding frenzy level so you can be the skedadler instead of being skedadled is great. Re how much to buy, I am maxxed out on storage space and cannot knit as fast as I can shop, so I’m getting more philosophical about missing sneakups. It’s better that way. You notice I can still order a honkload of yarn even when I miss the sneakup.
Ana said,
July 23, 2007 @ 8:44 am
The features are wonderful. My favorite is the color feature, this will be a most definite help especially with the sock swaps I have been joining. It will help just to find the right colorway without having to page through every single yarn. What a time savings. I was lucky enough to get some of the Wollmeise. The colors are simply gorgeous (now to find the right pattern). I agree with Pam there should not be a limit as to how much yarn one should be limited to. I also try to buy a few skeins from each indie vendor that you have. Keep up the good work Sheri, I’m definitely a repeat customer and will continue to be one. By the way DH has no idea how much I spend in yarn, although the stash is growing by leaps and bounds do you think he’ll figure it out?
Anniebananie said,
July 23, 2007 @ 9:38 am
Oh I love the new features!!!! I think my favorite will be the color feature, with a close second the shopping cart addition. Web Guy is a genius!
I also agree that there should be no limit. I am one of the “disciplined” who pick and chose what to buy - not because of any inherent ability, but because of a very limited yarn budget!
Oh, and I can’t wait for the wish list - then I can simply tell DH and he can actually buy my Christmas presents for me! (instead of me buying them and having him wrap them up)!
Katherine said,
July 23, 2007 @ 11:31 am
Great new features! I especially like the color browser. Some suggestions on that:
1) Um, where is black? Or white?
2) Too many choices? (heresy, I know). I find myself clicking on a color, and then when I get there, clicking on another color that’s the closest to the first one, removing the first one, and then looking at what the second one brought up. I seem to get a greater number of yarns that way.
Always delightful, your site and service have once again blown me away!
Sarah in OH said,
July 23, 2007 @ 1:23 pm
I just got home from vacation last night and I am loving the new features! Well done Web Guy, well done!
I think whatever way is easiest and most enjoyable for YOU is the best way to do a sneak up.
I will admit at times to cursing when something pops out of my cart lol but that’s the nature of the beast, more people than I want yarn.
I do limit myself to 3 skeins from one yarn line though, to be fair…. and of course because I’m not rich. 
shadkitty said,
July 23, 2007 @ 6:18 pm
Wishlists would rock so hard!! And all of the other features sound fun and exciting too.
I probably shouldn’t tell everyone they can order Wollmeise direct from Claudia. lol Even though you now have it in shop (which I will be emailing some friends about very soon), my Wollmeise will still come to me straight from Germany. She is so fabulous, isn’t she?
Ronni said,
July 24, 2007 @ 11:39 pm
I keep my own wish list. A simple text document with a list of colors in a yarn line that I want to try. Every time I miss out on a color or an entire range of yarns for that matter I add it to my list of things to look for first at the next next sneak-up. So I love that earlier addition WebGuy did that still shows sold out skeins. Makes it easier to add a color to my wishlist since I can still see it even when it’s gone. But I really really really love the “add to cart without taking you to it” feature. I found that on my own the other day and thought that WebGuy is a genius. That really lowers the stress level when you’re trying to get something you know is going to be hot.
I have haunted other sites that have announced when they are updating more than once and ended up with no yarn. Actually, I’ve been much more successful here at the Loopy Ewe than anywhere else. So I really prefer the sneak-up method. Even if I totally lose out on it. I’ve gotten better at that lately though. I check the site often as well as keeping my e-mail open pretty much whenever I’m online. (Firefox is the secret folks. One tab open to the Loopy Ewe’s what’s new page and a quick click over to it frequently with a refresh click will tell you when something changes even while you’re browsing elsewhere.)
I like the sneak-ups. In addition to thinking they’re a great cardio workout (my heart rate is definitely in the cardio range while I’m trying to order fast enough to get my first choice - surely I’m not alone in that?) I think that moving it about is the only really fair way. I did figure the Woolmeise would last longer than it did though when I saw that the update happened in the seriously middle of the night. I was pretty stunned that you had gotten up (or stayed up?) so early (late?) to do a sneak-up though. That seemed to me to be trying to be fair above and beyond the call of duty.
Of course, i have been fairly successful at getting what I want from the Loopy Ewe (see above Firefox tip). Except for Yarntini, YarnLove and UrbanGypz of course. So now I must start haunting the site even more often. Fun!
Sheri, thank you so much for such an amazingly wonderful shop. I’ve done several orders and never once has there been a mistake. Everything is always here quickly and so beautifully packed. Actually the only thing I can find to complain about is that I miss my chocolate fix. But I totally get why the change (I even figured it all out on my lonesome - I felt so smart!) and can wait for fall. (Because I went out and bought myself a mongo bag of kisses - no delayed gratification for this chocoholic.) >
miss violet said,
July 25, 2007 @ 12:41 am
Bah. The complainers need to set an alarm. Of course, if you ever started doing sneakups at, say, seven a.m. or something, I’d be totally screwed, unless I happened to be up from the night before. (I should really learn to sleep, huh?)
So can I borrow web guy? I’ll bring him back mostly unscathed, i promise. Maybe with a few more cookies in him and maybe a girlfriend or two (I think I have some single friends somewhere…), but you don’t need to know about that part. (psssst….webguy…..they’re very, very cute.)